Everything You Need to Know About Hashtags

Hashtags have invaded popular culture and become a social media mainstay since first being introduced on Twitter over a decade ago.

Hashtags help social media sites categorize content in a more relevant way by having the users themselves signal the most important keywords or ideas related to their post.

The average social media user tends to use them in frivolous ways, including by using overly broad terms such as #excited to express their feelings, or completely random hashtags in attempts to be witty (#CheckOutAllTheWordsImCrammingIntoThisHashtag). Those hashtags won’t help anyone find those posts.

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https://medium.com/johnson-nguyen/everything-you-need-to-know-about-hashtags-32f91aaae3f7